Privacy Policy

Last updated on September 24, 2023

We, Upmarket Academy Private Limited, a private limited company registered under Indian Laws referred to as “Company”, “UPMARKET ACADEMY”, “TREDU”, “We,” “our,” or “us” which owns and operates the Website (“Website”) and/or the mobile application/Website/ Webapp viz., (collectively referred to as “Platform”) thank you for visiting us. Your privacy is important to us, and We are committed to protect your privacy and the information that you share while using our Platform. We value the trust You place in us. We maintain the highest security standards for securing any of your information or transaction done on our platform.


1. What Personal Data That We Collect?


We may collect from you your personal data when you provide us with it, for example:

  • When you create an account on our platform
  • When you enroll in a course or subscription
  • When you contact us for support
  • When you visit our website or application
  • When you engage with us on any social media platform
  • When you participate in our quizzes, problem classes, or other activities
  • When you visit our platform in any manner

The Personal Information that we may collect may include full name, gender, date of birth, country location, postal address, zip code, job title, company information, e-mail addresses, telephone numbers, commercial information, such as purchase history and referral source, payment information (including bank and other details) billing address, and work and education profile. This data may include IP address, operating system, and browser type, etc. (“Personal Information”). We do not intentionally collect more personal data than described here. However, if you at your choice, intentionally or unintentionally disclose some personal data other than the description provided in this paragraph then such data shall continue to be governed by this Privacy Policy. We may also have acquired your Personal Information from a third-party service provider or publicly available data source.

The Platform may contain links to other sites. Company is not responsible for the privacy notices or the content of such third-party Websites even if:

  • You accessed the third-party Website or Webapp using links from our Platform; or
  • You accessed our Platform using links from a third-party Website or Webapp.

2. How We Use Your Personal Data

We use the Personal Information only in compliance with this Privacy Policy for collected information’s. We will never sell Your Personal Information to any third party without your explicit consent. In addition to the uses identified elsewhere in this Privacy Policy, We may use your Personal Information to (a) assist You with service, partnership, or employment request; (b) send to you information that We think may be of interest to you by post, email, or other means; (c) send you marketing communications relating to our business, current services, new services or promotions; (d) lead generation with subdomain (e) respond to an enquiry, question, or concern that you may have raised; (f) perform analytics and create a database to improve your browsing experience and enhance the functionality of our services; or (g) send you on email or by any other means a suggested reading list based on your personal preferences submitted to us.

We may share Personal Information with trusted service providers or our affiliates in relation to services, for payment processing, supplementing the information you provide us in order to provide you with better service, account administration, perform statistical analysis, provide marketing assistance, host the Platform, index user profile pages and usernames as part of the URL, technical and customer support. Any third parties receiving your Personal Information from us are prohibited from using your Personal Information except for these purposes, and they are required to maintain the confidentiality of your information.

After you place an order or avail services on our Platform, you might need to make payments for services. In order to process your payments, we use third-party payment processors. Your payment will be processed by the payment provider you choose to process your payment via a payment gateway. If you give us banking or other payment mode details, we solely use such details to process payment refunds, if any, to you. The third-party payment processors we use also collect, use, and process your information, including payment information, in accordance with their respective privacy policies.

To ensure that the security and integrity of the Platform is safeguarded, Company may monitor your Personal Information. We may under certain circumstances engage a trusted third-party service provider for the purpose of managing the technical operations involved in hosting.

We will share the Personal Information, if such disclosure been required by law, rule or regulation or was in response to a valid order of a court or authorized agency of government or other legal process. We may be required to process personal information for legal and compliance reasons, such as the prevention, detection, or investigation of a crime, loss prevention or prevention of fraud. We may also use Personal Information to meet our internal and external audit requirements and for information security purposes.


International Transfer of Personal Information:


To facilitate our operations, we might transfer and access your Personal Information across geographical borders to our permitted assigns or affiliates or service providers working on our behalf at any location with different data protection laws that may not be on par with that of the origin country. A transfer of personal information has a broad meaning and occurs when information is communicated, moved, accessed or otherwise sent to another country. This Privacy Policy shall apply even if we transfer Personal Information to countries outside your country.

To the extent that it may be necessary, and solely for the purposes of providing the service available on our Platform to you, we may disclose to such third party any of your Personal Information that may be necessary for the procurement of services from the third party.

In cases where personal information would need to be transferred outside of a country where Company operates, towards other jurisdictions, specific requirements may apply for such Transfer to be allowed. We may also transfer personal information to a third party located outside your country of origin without having to implement the above measures if you have given consent to us for the transfer of your Personal Information.

As of now, your Personal Information is being transferred via internet to a third-party service provider AWS in either of there hosting/back-up the data on cloud. The data is encrypted at rest and in transit.

By using the Platform, you expressly agree to the transfers of personal data to third countries where this requires your consent.

Upon written request from the Controller, we agree to delete or return all the Personal Information or data to the Controller after the end of the provision of services relating to processing, unless there is a legal obligation or basis for us to retain a copy of such information or data for further processing.

In addition to implementation of appropriate technical and organizational measures to ensure an appropriate level of security, we shall make available to the Controller all information necessary to demonstrate compliance with our obligations and allow the Controller or another auditor appointed by the Controller for conducting audits, including inspections, to demonstrate that processing meets the requirements of the Regulation, and ensure the protection of the rights of the data subject.

Compliance with regulatory requirements:

If in case it is a statutory obligation, we may may use your personal data to comply with KYC and AML regulations. These regulations require us to collect and verify the identity of our customers. We may use your personal data to verify your identity, such as by checking your name, date of birth, and address against government-issued identification. We may also use your personal data to monitor your transactions for suspicious activity.

3. Children’s Personal Information


Company may on the basis of disclosure made by you collect any Personal Information from children under the age of 13 through our Platform. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce this policy by instructing or guiding their children to provide Personal Information through our Platform. If you have reason to believe that a child under the age of 13 has provided any unwanted Personal Information to us through our Platform, please report to us and We will endeavour to provide best amicable solution.

4. Retention of Personal Information


We retain Personal Information that you provide us, as long as an account is active or as needed to provide the service(s) or as necessary to comply with our legal obligations, maintain accurate financial and other records, resolve disputes, and enforce our agreements. If you wish to terminate your account or request that we no longer use your Personal Information, please contact us.


We will retain your information for no longer than necessary, taking into account the following:


the purpose(s) and use of your information both now and in the future (such as whether it is necessary to continue to store that information in order to continue to perform our obligations under a contract with you or to contact you in the future);

  • whether We have any legal obligation to continue to process your information (such as any record-keeping obligations imposed by relevant law or regulation);
  • whether We have any legal basis to continue to process your information (such as your consent);
  • how valuable your information is (both now and in the future);
  • any relevant agreed industry practices on how long information should be retained;
  • the levels of risk, cost, and liability involved with us continuing to hold the information;
  • how hard it is to ensure that the information can be kept up to date and accurate;
  • any relevant surrounding circumstances (such as the nature and status of our relationship with you); and
  • the time period your account remains active.

5. Use of Cookies & Similar Technologies


Cookies are data files that are sent from Platform to browser to record information about users for various purposes. We use cookies, including essential, functional and analytical cookies. For further information on how We use cookies, please see our cookies policy.


Cookies are sent to a user’s browser from our servers and are stored on the user’s computer hard drive. Sending a cookie to a user’s browser enables us to collect non-Personal information about that user and keep a record of the user’s preferences when utilizing our services, both on an individual and aggregate basis. The Company may use both persistent and session cookies; persistent cookies remain on your computer after you close your session and until you delete them, while session cookies expire when you close your browser.


a. Essential Cookies:

These cookies are essential for the basic functionalities offered by the Service. These class of cookies helps in keeping a user log


b. Insight Cookies:

These are used for tracking the user activities within the Service, which in turn helps us in improving your user experience. We partner with third parties to capture how you use and interact with our website through behavioural analytics to improve our products/services.


c. Marketing Cookies:

We also use some marketing cookies provided by third parties to collect and analyse various information about the visitors to the our website and users of the service. No personal or intrusive information is collected in this process though.


You can edit your Cookie preference or withdraw your cookie consent anytime by clicking on “Edit Your Preference” link given under Cookie Policy, however, doing so can impair your ability to use some or all of the features available on the Platform. For more information on controlling cookie settings in your browser, please refer to the following methods:

  • More information on “Incognito” mode and cookie setting in Google Chrome
  • More information on “InPrivate” and cookie setting in IE
  • More information on “Private Browsing” and cookie setting in FireFox
  • More information on “Private Browsing” and cookies setting in Safari

6. Social Media Features

Our Platform may include integrations with social media sites, such as Facebook, LinkedIn, Twitter, and ORCID, the “Share This” button, or interactive mini- programs. Where We have your consent, these features may collect your IP address and which page you are visiting on our Platform and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our Platform. Your interactions with these features are governed by the privacy policy of the company providing them.

7. Hyperlinks

Our Platform contain links to other websites or webapps, including without limitation those websites or webapps, of our affiliates. Their inclusion cannot be taken to imply any endorsement or validation by us of the content of the said websites or webapps. We are not responsible for the privacy practices, nor do We accept any liability about the content of such websites or webapps including those of our group companies that have their own privacy policies tailored for the business practices and sectors in which they operate.

8. Testimonials & Public Forums

We post on our Platform, customer testimonials/comments/reviews that may contain Personal Information. Prior to posting the testimonial, We obtain the customer’s consent to post their name along with their testimonial. If you want your testimonial removed, please contact us.


Our Platform offer publicly accessible blogs, community forums, or discussion board posts. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. You agree and acknowledge that the use of such information is not confidential, does not constitute Personal Information, and is not subject to protection under Company’s Privacy Policy.

9. Corporate Events

In the event Company goes through any major corporate action, such as a merger or acquisition by another company, or sale of all or a portion of its assets, your user account and personal data will likely be among the assets transferred. You will be notified via a prominent notice of any such change in ownership or control. During such event, We may also disclose your Personal Information to any other third party with your prior consent.

10. Responsibility with You

When you submit any Personal Information to us, you represent that you have the lawful right to submit the Personal Information and agree that you will not submit any information unless you are legally entitled to do so and that such Personal Information is true, complete, and accurate. You may not use a false email address or other identifying information to impersonate any person or entity, or otherwise mislead as to the origin of any content.


Any improper collection or misuse of Personal Information is in violation of this Privacy Policy and of the applicable terms and conditions of use. You agree not to misuse any Personal Information available on our Platform or to gather it or use robots or other automated scripts, codes, or functionalities to do so. We may immediately suspend or terminate your access to our Platform without notice if We become aware that you are in breach of applicable terms and conditions of use or of this Privacy Policy.

11. Opting Out and Unsubscribing


Rights You Have Regarding How Personal Information Is Used

You always have the option to forbid us from contacting you for marketing purposes. Users who get promotional messages from us have the option to stop receiving more by following the Unsubscribe instructions included in each promotional email. Additionally, you have the option to opt out of receiving marketing communications from us under the “Settings” section of the App’s opt-out page. Please be aware that we may still send you account-related emails, administrative communications, including, for example, periodic updates to our Privacy Policy, even if you choose to unsubscribe from our emails or opt out on the opt-out page.


Reviewing, Correcting, and Deletion of Your Personal Information


Upon request, Company will provide you with information about whether We hold any of your Personal Information. We allow users of the Platform to access, update, or modify their information by clicking on the My account link in the Platform’s navigation menu. If you provide us with your Personal Information, you have the following rights with respect to that information:


  • To review the user information that you have supplied to us
  • To request that We correct any errors, outdated information, or omissions in user information that you have supplied to us
  • To request that your user information not be used to contact you
  • To request that your user information be deleted from our records
  • To withdraw your consent to our use of your information; please note that if you withdraw your consent, this will not affect the lawfulness of our use and processing of your information on the basis of your consent before the point in time when you withdraw your consent.

To Unsubscribe from Our Communications


Your registered email address will be automatically subscribed to our newsletters, which will contain information on industry updates, author resources, upcoming Webinars, latest offers, and new services by Company. You may unsubscribe from our marketing communications by clicking on the “unsubscribe” link located on the bottom of our e-mails, or by contacting us. Customers cannot opt out of receiving transactional emails related to their account with us.

12. Sensitive Personal Information

What Is Sensitive Personal Information?


“Sensitive Personal Information” is information about an individual that reveals their racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, genetic information, biometric information for the purpose of uniquely identifying an individual, information concerning health, or information concerning a person’s sex life or sexual orientation. We do not knowingly or intentionally collect sensitive Personal Information from individuals, and you must not submit sensitive Personal Information to us.


If, you intentionally or unintentionally transmit sensitive Personal Information to us, you will be considered to have explicitly consented to us processing that sensitive Personal Information.

13. Link to other websites

We might offer connections to or compatibility with other websites or programmes as part of the Service. However, neither the information nor material that is contained on those websites, nor their privacy policies, are our responsibility. Only information that we have obtained through the Site and the Service is covered by this Privacy Policy. As a result, this Privacy Policy does not apply to your use of a third party website that you access through one of our Site’s links or through our Service. If you access or use the Service through or on another website or application, your access and use of that website or application are subject to the privacy policies of that website or application. Before using other websites, we advise our visitors to check their privacy policies.

14. Your rights:

You have the following rights under the Indian data protection law (DPDP):


  • Right of access: You have the right to request a copy of the personal data that we hold about you.
  • Right of rectification: You have the right to request that we correct any inaccuracies in your personal data.
  • Right to erasure: You have the right to request that we erase your personal data.
  • Right to restriction of processing: You have the right to request that we restrict the processing of your personal data.
  • Right to data portability: You have the right to request a copy of your personal data in a portable format.
  • Right to object: You have the right to object to the processing of your personal data

If you wish to exercise any of these rights, please contact us at

15. Security of Your Personal Information

We have in place security controls to guard against unauthorised access to your information. Your password is the only thing securing your account, so we strongly advise you to keep it secret and to log out of your account each time you’re done using it. We use a variety of technological security measures, such as encryption, firewalls, and secure socket layer technologies, to further protect your information from potential security breaches. Company has put in place the following security practices and procedures to protect your Personal Information from unauthorized access, use, or disclosure:


  1. We secure the Personal Information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use, or disclosure
  2. All our employees and service providers have signed confidentiality agreements where they have undertaken that they will not make any Personal Information available to anyone, unless authorized in writing by the user.
  3. Personal Information will not be made available to any third party, except as provided herein or by obtaining your prior written consent.
  4. Wherever applicable all documents submitted are managed through a secure online job management system; the documents that are sent to us can only be viewed by service professionals working on your assignment.
  5. Payment-related Personal Information:
  • The site uses Secure Socket Layer (SSL) encryption when accepting payment- related Personal Information, to ensure that your payment-related Personal Information is secure.
  • In order to protect your credit card information, all online transactions are conducted using a secure 256-bit SSL encryption signed by VeriSign. Encryption ensures that no information is accessible to unknown parties. Company hereby undertakes not to store your credit card information, thereby reducing the possibility of fraudulent charges being made by Company.

These precautions, however, do not ensure that a breach of such firewalls and secure server software won’t allow someone to access, disclose, edit, or delete your information. You acknowledge understanding these risks and agree to accept them by using our service.

16. Amendments to Privacy Policy

We may update this Privacy Policy from time to time to keep up with changing legislation and best practices. We encourage you to check our Platform frequently to see the current privacy policy so that you are informed of how Company is using and protecting your Personal Information. If We make any significant change, we will provide an updated effective date. Your continued use of this Platform, following the posting of any amendment, modification, or change to this Policy shall constitute your acceptance of the amendments to this Policy. You can choose to discontinue use of the Platform if you do not accept the terms of this policy or any modified version of this policy.


17. Contact Us

If you have any questions / requests about this Privacy Policy or Personal Information, please do not hesitate to contact us at below address:

Name of Data Protection Officer: Mr. Divvyam Parashar
Name of Data Protection Officer: Mr. Aaditya Taneja